Wine Business, B.S.

The Bachelor of Science in Wine Business is designed to provide students with skills and knowledge necessary for managing wine production, grape growing, marketing, accounting, and sales in the wine industry. Courses will address the unique set of regulations, challenges, annual variations in style, and hyper-competitive market forces in the wine industry.

Major Requirements (71 units)

Viticulture & Enology and Agricultural Business Core Courses (54 units)

AGBS 2 - Agricultural Sector Analysis Units: 3
AGBS 31 - Farm Accounting Units: 3
AGBS 32 - Agribusiness Managerial Accounting Units: 3
AGBS 76 - Agribusiness Microcomputer Applications Units: 3
AGBS 100 - Intermediate Agricultural Economics Units: 3
AGBS 105 - Agricultural Business Quantitative Methods Units: 3
AGBS 130 - Agricultural Finance Units: 3
AGBS 160 - Agricultural Marketing Analysis Units: 3
ENOL 15 - Introduction to Enology Units: 3
ENOL 45 - Wine Evaluation Techniques Units: 3
ENOL 140 - Regulations: Wine and Brandy Units: 2
ENOL 170E - Wine Business Units: 3
ENOL 173 - Wine Marketing Units: 3
ENOL 175 - Winery Management Units: 3
ENOL 194I - Wine Industry Internship Units: 2-4
ENOL 163 - Fermentation Units: 3
AGBS 170WS - Advanced Agribusiness Applications Units: 3
OR
PLANT 110W - Dimensions in Agriculture Units: 3

Upper-Division Major Electives (17 units)

Select from the following courses:

AGBS 109 - Management of Agri-food Supply Chains Units: 3
AGBS 117 - Agricultural Labor-Management Relations Units: 3
AGBS 120 - Agribusiness Management Units: 3
AGBS 122 - Agricultural Cooperative Management Units: 3
AGBS 150 - Agricultural and Food Policy Units: 3
AGBS 155 - Environmental and Natural Resource Policy Units: 3
AGBS 163 - Agricultural Export Marketing Units: 3
AGBS 164 - Agribusiness Sales Management Units: 3
AGBS 185T - Topics in Agricultural Business Units: 1-3
ENOL 199 - Undergraduate Seminar Units: 1 (up to 2 units)
RA 117 - Special Event Planning Units: 3
RA 119 - Conference, Convention, and Meeting Planning Units: 3
VIT 101 - General Viticulture I Units: 3
VIT 102 - General Viticulture II Units: 3

Additional Requirements (13 units)

AGBS 1 - Introductory Agricultural Economics Units: 3 (Area 4B)
BIOL 11 - Plant Biology Units: 3 (Area 5B)
CHEM 3A - Introductory General Chemistry Units: 4 (Area 5A)
MATH 11 - Elementary Statistics Units: 3 (Area 2)

Other Degree Requirements

In addition to the major program requirements, every student must also complete the University’s baccalaureate degree requirements such as:

American Government and Institutions (PLSI 2 )
General Education Requirements (43 units)
Additional University Graduation Requirements (9 units) - Wine Business Majors are exempt from 3 units of this requirement
Upper-Division Writing Requirement
Sufficient Elective Units to Meet Required Total Units (varies); it is recommended that units in this area be utilized to complete a second major or minor.

A full description of the University’s graduation requirements can be found in the Baccalaureate Degree Requirements .

Total Units (120)*

*General Education, Additional University Graduation Requirements, and Upper-division Writing courses can be double counted with major/additional requirements. These courses include AGBS 1 (Area 4B), BIOL 11 (Area 5B), CHEM 3A (Area 5A), MATH 11 (Area 2), and AGBS 170WS or PLANT 110W . See advisor for details.